Sedu empowers stylists with high-powered versatile products and a dedicated and dynamic partnership. We openly collaborate with stylists and technicians alike to fuse the science behind the product with the artistry of hair to design products and programs that meet stylists’ needs for defining, shaping, lifting, shining and polishing hair. Sedu was born out of stylists’ continuing frustration with their styling tools. We listened to the issues and partnered with scientists to create a superior product that withstands any styling challenge. Since our launch in 2004, we have become one of the top ranked professional styling tool brands. Our success has been driven by understanding the needs of the professional stylists and incorporating what we have learned into our uniquely designed products. You can also buy this product from Folica.com or Ulta.com. Also find them on Facebook and Twitter.
Sedu Anti-Frizz Polishing Treatment: Formulated with a unique blend of pure Moroccan Argan oil, natural Avocado oils and Vitamin E, Sedu Anti-Frizz Polishing Treatment instantly absorbs into the hair to eliminate frizz, improve hair health and create brilliant shine while protecting against heat. Argan Oil, sometimes referred to as Moroccan oil, is produced from the kernels of the argan tree, found in Morocco. Cherished for its nutritive, cosmetic and medicinal properties, Moroccan Argan Oil is extraordinarily rich in things like natural tocopherols (vitamin E), shown to be very beneficial in improving hair strength and health.
I have always loved Sedu product since Ive used them as a teenager and as a adult. They always work and do the job and keep my hair looking good and shiny. I have yet tried this one tell know. I have very thick curly hair so my hair tends to go wild on its own. It stays up in a pony tail alot cause I just don’t wanna deal with it. This actually was great product when using a flat iron and curling iron. It also made my hair very shiny. I prefer to put it on wet over dry just because its easy to style better then the dry way. It never left my hair feeling greasy at all which was a huge + in my books. I have always loved there product they are pricey but way worth the money then spending it on cheap product that WILL damage your hair more. This felt more like a oil with the greasy part, washed out fast too. This is a great product if you deal with a messy head of hair, and those thick hair people know what I mean!